About us
About Southeast Asia: feel the warmth
A physically and culturally diverse part of the world, Southeast Asia is memorable for the warmth of its tropical climate, hospitable people, and flavorful cuisine.
The Southeast Asia: feel the warmth brand, campaign, and website positions the 10 Southeast Asian countries collectively as a highly desirable tourism region comparable to other geographic regional destinations, such as the Caribbean, Europe, and the South Pacific. The members of the Association of Southeast Asian Nations (ASEAN) to benefit from Southeast Asia: feel the warmth are Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam.
This website, SoutheastAsia.org, lets you to research, plan, and book holidays in Southeast Asia. The integrated map, trip planner, and meta-search engine powered by Wego.com allows you to map out your trip, prepare a rough budget, and then search real-time availability and prices from multiple airlines, hotels, and travel suppliers. When you find the deals you like most, simply click through to the suppliers’ websites to book directly with them. You can also save your itinerary and share it with your friends.
Content-wise, SoutheastAsia.org is a rich resource organized by theme. Supplementing the insightful articles written by our intrepid contributors, Lonely Planet has supplied practical information on more than 8,000 travel attractions and things to do in the region. And be sure to join our growing community forum for like-minded travelers to get the low-down on the region’s highlights. Whether you’re a climber or clubber, diver or diner, there is plenty for you in Southeast Asia and SoutheastAsia.org.
Southeast Asia: feel the warmth is an initiative of the ASEAN Tourism Association (ASEANTA), a not-for-profit organization, whose membership comprises both public- and private-sector tourism stakeholders from throughout Southeast Asia. The campaign was created and developed by USAID’s ASEAN Competitiveness Enhancement (ACE) Project in close collaboration with ASEANTA. Managed by Nathan Associates under contract, the ACE Project was developed and is funded by the U.S. Agency for International Development (USAID) Regional Development Mission Asia (RDMA) to help ASEAN’s travel & tourism industry realize the benefits of greater regional integration.













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